Institut für Strategie, Technologie und Organisation (ISTO)
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Sprachumschaltung

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Inhaltsbereich

Strategy & Innovation (ehemals Competitive Strategy)

Specialization Innovation

Prof. Dr. Tobias Kretschmer, Prof. Dr. Jörg ClaussenMareike Seifried

Course Overview

The course was formerly called “Competitive Strategy”. This course provides answers to the question of how firms create and sustain a competitive advantage and has a special emphasis on innovation. The lecture introduces students to the most important, strategy related theories and literatures, from the resource-based view over search to network theory. The theoretical concepts will be tied back to real life examples especially from technology-intensive industries. While we focus in the lectures mainly on theoretical concepts, students will work on case studies in the tutorials.

Course Structure

The course divides into a lecture and a subsequent tutorial. Both parts are required to successfully pass the exam. The exam is comprised by 60 minutes questions on the lecture and 60 minutes case study.

Organization

General The course is taught in English
Lecture/Tutorial Location: Geschwister-Scholl-Platz 1, Room M110
Tuesday, 10.04.2018, 08:00 – 12:00, GSP 1, M110
Thursday, 12.04.2018, 14:00 – 18:00, GSP 1, B 106
Tuesday, 17.04.2018, 08:00 – 12:00, GSP 1, M110
Tuesday, 24.04.2018, 08:00 – 12:00, GSP 1, M110
Thursday, 26.04.2018, 14:00 – 18:00, GSP 1, B 106
Thursday, 03.05.2018, 14:00 – 18:00, GSP 1, B 106
Tuesday, 15.05.2018, 08:00 – 12:00, GSP 1, M110
Thursday, 17.05.2018, 14:00 – 18:00, GSP 1, B 106
Thursday, 24.05.2018, 14:00 – 18:00, GSP 1, B 106
Tuesday, 29.05.2018, 08:00 - 12:00, GSP1, M110
Credits 6 ECTS in Innovation V
Examination

Thursday, 07.06.2018, 14:00 – 18:00, GSP 1, B 106

Further Information

Mareike Seifried, Phone +49 (0) 89 / 2180 - 5069, m.seifried@lmu.de