The course provides answers to the question of how firms create and sustain a competitive advantage and has a special emphasis on innovation. The lecture introduces students to the most important, strategy related theories and literatures, from the resource-based view over search to network theory. The theoretical concepts will be tied back to real life examples especially from technology-intensive industries. While we focus in the lectures mainly on theoretical concepts, students will work on case studies in the tutorials.
The course divides into a lecture and a subsequent tutorial. Both parts are required to successfully pass the exam. The exam is comprised by 60 minutes questions on the lecture and 60 minutes case study.
|General||The course is taught in English|
|Lecture/Tutorial||Location: Geschwister-Scholl-Platz 1, Room M110
Tuesday, 25.04.17, 09:00-12:00 s.t.
Thursday, 27.04.17, 14:00-17:00 s.t.
Tuesday, 02.05.17, 09:00-12:00 s.t.
Thursday, 04.05.17, 14:00-17:00 s.t.
Tuesday, 09.05.17, 09:00-12:00 s.t.
Thursday, 11.05.17, 14:00-17:00 s.t.
Tuesday, 16.05.17, 09:00-12:00 s.t.
Thursday, 18.05.17, 14:00-17:00 s.t.
Tuesday, 23.05.17, 09:00-12:00 s.t.
Thursday, 01.06.17, 14:00-17:00 s.t.
Thursday, 08.06.17, 14:00-17:00 s.t.
|Examination||30.06.2017, 14:00-18:00 c.t., Geschwister-Scholl-Platz 1, Audimax (Room A030)|